Explain the Fee!
2Jul/105

Best Buy’s website shows $10 is for “4G Premium Data”

If you go to bestbuy.com and browse to their mobile phone section, you'll see that when you select to order the HTC EVO online, you'll be taken to the "add-on" section.  You might notice something "odd" here though..

Best Buy shows that the device requires the following add-on:

"4G Premium Data"

4G-Premium-Dat-t.png

What is "4G Premium Data"?  Is this a new tier service?  Is this different than "Premium Data"?  Is this labeled wrong?  Is this confusing customers?

We have been told numerous times that the $10 data add-on is not associated with 4G.  This has been stated multiple times and even in the response I received from my BBB complaint:

However, the $10.00 premium data add-on is not a charge for 4G service.

I emailed Sprint to find out their answer, let's see what they say!

[Thanks to Reader: Daniel for the tip!]

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  • Sherman

    I saw Wirefly has the phone with a free BT headset for $409 (with $80 Bing cashback and without a plan). I wonder if Sprint will require the $10 premium fee if I get the phone this way and then join their network, since I have already paid for the "large screen, wicked fast processor and awesome kickstand" myself and I won't use their 4G network either.

  • The worst part about the $10 fee is that it is required no matter how much you paid for the phone. My friend bought the Evo for $600 from Best Buy on launch day and is still spending another $10 a month for every month he has that phone or any other phone he might switch to that has the $10 fee. If you buy the Evo for the new customer pricing of $199 and keep it for the 2 years of the contract, you pay another $240 over those 2 years. You keep it longer than that, you still pay the $10 a month which could eventually bring the price of owning the Evo >$450, the original SRP. At that point, has your phone really be subsidized? Not really...

  • explainthefee

    You'd think so, but unfortunately not. You're still required to pay the $10.

  • Glenn

    Best Buy is just saying what we're all thinking--The extra $10 is for 4G, Sprint just doesn't want to admit it because Dan Hesse claimed 4G would be free on Sprint.

    Plus, if they come right out and say it's for 4G, then all those people who don't get 4G would complain about having to pay for something they're not getting.

  • daniel

    this killed all the true believers on Facebook. No one has really responded except to say its best buy's mistake.

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